In the baidu homepage search “the brand” a word, Smet found the related homepage approximately 43,900,fake abercrombie,000; Google approximately has 219,000,000 items to conform to the brand inquiry result. On the homepage clause, full is “the alliance, the rich and powerful people, popular, the innovation, the marketing, the name brand, the front, the fashion, the trademark, lofty” and so on. The brand, is originally the equally good thing, in Chinese the word which becomes by “” matching, is some kind of standard and the rank. Such as quality, variety, moral character, moral character; Moral behavior, conduct, personal character, character and scholarship, appearance. “” character from mouth, and has three, the sense of taste sense of touch thought that is suitable developed. The good thing must by these three open mouth tastes the flavor, under the evaluation: The elephant “judges tea, the wine-tasting”. perhaps “” the character mouth, also represents the eye and the ear, this only then had “the appraisal, to appraise, the appraisal” saying.
The fashion is mostly the expensive thing, the brand forever is the expensive thing, they stick in the same place, became dried the cloud to hold the month, to borrow the boost mutually one pair. Because must catch up with the fashion, must purchase the brand clothing brand cosmetics; Had the brand, can appear the fashion. The fashion often changes, under the brand flag's design will also transform, but the brand will not change. I am very Smet suspect, is the fashion the request which each kind of big brand looks, often fluctuates the form, weeds through the old to bring forth the new, the source of wealth for these brands to enter the creation theory basis and the practice opportunity broadly.
Those who have the satire significance is, one side some people pursues the fashion, take to have the brand commodity as the honor, at the same time actually does is violating the intellectual property rights the matter, for instance buys the video disk which, CD pirates, buys counterfeit the international name brand clothing and the thing. When first, but also has had the false name brand box package which the people carry, along with the master enters a country when France the event which confiscates. Regarding ours domestic products, from non-brand consciousness. Formerly, everywhere was the Zhang Xiaoquan scissors and the Wang Mazi kitchen knife, now, the good township chestnut, the Nanhui honey peach, south fly in circles small cage and so on, in infringes upon the right daily is pretended. Most pitiful, when is Smet the Yangcheng Lake steamed crab, the laser symbol, the forgery-proof ring, can cause the move caused, could not defend the counterfeit. Has a woman of letters to write: “missed the church these crab aperture to speak, said that they were the orthodox school Yangcheng Lake steamed crab.”This is defeat of the brand, is also sorrow the fashion.
What can not but say, certain so-called fashions, had already become the evil of the age. For instance violates human nature take thinly as US's fashion. Loses weight industry merchant's purse except the stuff, has devastated several generations of young women body and mind. This kind of wicked loud lurid vile so was still all the rage, some media can hardly absolve. Their conscience, is corroded by the advertising expenditure. This is the topic over-formal language, stops.