Summer season, the major shopping malls have made a comprehensive summer clothing promotional discount price signs - "the whole half of the amount of goods", "the shopping mall percentage of newly listed clothing" ... ... the summer has not been more than half entered the clothing market is the annual promotional discounts in the summer seven jean quarter. In spite of this, but consumers do not seem to appreciate how.
Over the past few days, journalists in the urban shopping malls, boutiques to see, footwear, clothing discount signs can be seen everywhere. A salesperson said that this year's efforts clothing discount greater than the previous years, a number of summer are new, just listed on the discount directly marked with signs. Many apparel brands have a discount on the price of licensing a conspicuous location, a discount rate of more than about 6 fold. Brand in a clothing store, the original price of 300 yuan , discount less than 200 yuan will be able to buy; the original price of more than 200 yuan a cowboy played half of the amount to be businessmen, part attracted young consumers. Jiangxi Road East in a clothing store, and even T-shirts hit 10 yuan, 19 yuan, 29 per piece in order to attract consumers.
Although the strong summer blowing "wind discount," but the reporter saw a substantial discount promotions to attract many consumers did not open the floodgates of popular shopping centers are not very wang, making the shopping malls are more salespersons. A clothing store owner said that as a result of price increases too quickly, and increase the income of consumers is not large, it affects the mentality of consumers shopping; In addition, the online store to buy clothes cheaper than in a growing number of consumers have been inclined to buy nets.
July is still the summer season of goods, the best theories month period, why the discount will be ahead of summer so many subjects? In this connection, the clothing store owner who said, in part because more and more now than before the summer, the market concept of the summer season has gone beyond the natural time and space. As seven jean early as in March, just emerging a breath of spring, the summer has been a large-scale market. April-June period, the summer has recovered most of the sales profits. Too early, to get it early, ahead of the final summer clothing, but also for the Autumn release of the earlier appearance of the space, and so on. Jiangxi East Avenue, a clothing brand of the salesperson said that although the integrity of the current Vice-price period of the summer clothing can shop sales does not look good, now come to buy some summer are making preparations for the coming year. She also said that a few long, the shop will be listed on the Autumn, when all kinds of fun new show, many people will fall ahead of time to buy good clothes.